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Learn to build sustainable revenue for your online store.
Founder Stories
Mija shares her experience selling at her first in-person market and how she stood out selling stationery packs.
Jan 11, 2023
Store Design
Design the product description by thinking like a store associate and answering questions.
Oct 12, 2022
Sign up to our newsletter Beyond Products that goes deep into e-commerce for creative entrepreneurs.
Guidelines on how to design the global navigation and footer of your online store.
Sep 24, 2022
Guidelines on how to design and optimize the homepage of your online store.
Sep 6, 2022
Business & Marketing
Sell your stationery at Toronto arts market, shows, & conventions to get your brand in front of customers.
Mar 31, 2022
Chris shares the value of sketching in design, how he collected product feedback, and what it was like working with overseas manufacturers.
Mar 13, 2022
For many creatives, they start creating products branded with their own artistic style. What if you want to sell your style to customers? Can your style be your niche?
Feb 9, 2022
Natalie has been experimenting with various ways to grow as an independent artist. Dive into how she is building the business side of her practice while staying true to her authentic self.
Dec 27, 2021
I read several papers that explore artist motivation, career, and making money. I summarize what I read and what I learned.
Dec 1, 2021
A conversation about the identity of an artist versus a business owner, how small businesses build meaningful connections with customers, and what it means to run a business that champions sustainability.
Nov 5, 2021
Exploring the pros and cons of website builders Pattern and Shopify, and which one is better for building a brand.
Oct 25, 2021